REBÆL OFFICE

Picture by @Annelinebo

 
 

Projects: Rebæl Showroom | Rebæl Office | Rebæl Branding

Date: 2023 / 2024

My position: Rebæl - Head of Branding

Objective: Creating a physical space to make the Rebæl brand alive.

Solution: At Store Kongensgade, we created an immersive showroom where customers could fully experience the REBÆL brand. Thoughtfully designed with luxurious furnishings and handpicked brand collaborations, the space conveyed REBÆL’s commitment to exclusivity and elegance.

Our collaborations spanned fashion, design, restaurant, and hospitality sectors, ensuring every detail—from aesthetic choices to sensory experiences — aligned with REBÆL’s identity. The objective was clear: to create a space where guests could meet, explore, and engage deeply with REBÆL, transforming it into a lifestyle beyond just another beverage.